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Customology

We help brands create customers for life.

Contact Person

Michael Woodruff

Email

Contact Phone

1300 264 549

Website

Address

61 Southgate Avenue Brisbane
About Customology
Customology
Company Tagline
We help brands create customers for life.
Description

We create customers for life, helping brands grow by understanding their customers and keep them coming back. Specialists in customer lifecycle management, our approach is driven by the outcome, focused on the customer. We accelerate brands by:

  • Transforming transactions into unique customers
  • Identifying customer growth opportunities
  • Activating the path to re-purchase
  • Influencing the right customer behaviours

Customology helps brands design, build and execute customer programs, customer loyalty and retention programs, path to repurchase programs, reward and recognition programs. We provide full end-to-end services covering:

INSIGHT - uncover and understand your customers behaviours, insights and opportunities.

STRATEGY - strategic consultation on customer lifecycle management and customer growth.

ACTIVATE - collaboration of creative, analytical minds and technologies for effective message delivery.

IMPROVE - continuous improvement to drive customer behaviours and loyalty.

Customology is proud to have worked with some of Australia’s leading brands and many who are well on their way. Our clients include Suncorp, Flight Centre, Youfoodz, Bridgestone, Oaks Hotels & Resorts, Westpac, Michael Hill, Mantra, The Coffee Club, Corporate Traveller, Footlocker, Bank of Queensland, Laser Clinics Australia, Price Attack, and Amart Furniture.

Contact Person Name
Michael Woodruff

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Service Offerings

Member CommunicationsMulti-Channel Marketing SolutionsOff-the-shelf Loyalty SolutionsPOS Integration SolutionsResearch ConsultantsSoftware Platforms
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Australian Loyalty Association’s Official Loyalty Consultancy Partner

Ellipsis is ALA’s exclusive loyalty consultancy partner, focused on finding the ROI in your existing or new loyalty program. Drawing on proprietary benchmarks built from 125 million loyalty members across 40 countries.
 
Access trusted expertise from one of the region’s leading specialist loyalty consultancies.

THE ELLIPSIS APPROACH

Find the Hidden Margin
We quantify what your loyalty program is worth today, and how much more it could deliver, using your own customer data and our proprietary benchmarks.
 
Design and Test the Strategy
We build loyalty strategies suited to your business, and stress-test them against your customer data before they ever reach the field.
 
Launch, Scale and Optimise
We help you launch with confidence, scale efficiently, and keep improving performance as your market, customers and competitors move.