Benchmark Your Brand’s Performance Across the Market
Find out how your loyalty program compares to others in your category and across the broader market.
Our Custom Research Briefing provides an in-depth analysis of your results across Program NPS and 24 satisfaction measures, including rewards, benefits, exclusivity, trust, fun, communications, privacy, and overall customer experience.
For AU$3,420+ GST per brand, you’ll receive a tailored report and session with an ALA research expert.
Please note that if there is insufficient data available for your specific loyalty program, an additional sample will need to be added. An additional fee applies in this situation to ensure the report remains statistically robust.
Why Leading Brands Invest in a Custom Briefing
Your program’s success depends on understanding how it performs against competitors and customer expectations.
Our Custom Research Briefing highlights where your brand excels — and where there’s opportunity to enhance engagement, trust, and retention.
You’ll uncover:
Key satisfaction drivers and detractors
Category specific benchmarks
Actionable recommendations tailored to your program
What’s Included in Your Custom Briefing
A detailed comparison of your brand’s performance versus your category and the wider market
Insights across 24 satisfaction measures and Program NPS
A one-hour debrief with an ALA research expert
Option to extend your sample size for greater depth and statistical robustness
Your Investment
$3,420 + GST per brand
Gain a detailed comparison of your program’s performance and a private debrief with an ALA insights expert.
Deep dives with larger sample sets available on request.
Want More Information?
Talk to Our Team
Have questions before booking?
If you’d like to understand more about the research, what’s included in your custom briefing or how the insights can support your program goals and strategy, we’re happy to talk it through with you.
