The leading Customer Loyalty Education Course for Australia & New Zealand
Learn the crucial steps to building a commercial model for your loyalty program, create compelling business cases, prove positive ROI and incremental value, and explore emerging trends shaping loyalty economics.
Learn how to apply AI to enhance personalisation, segmentation and predictive modelling, and use responsible practices to improve customer engagement and overall program performance.
Understand the science behind nudging customer behaviour, explore the research that drives it, and learn how to turn insights into powerful loyalty strategies that boost engagement, retention, and growth.
Accredited by the Australian Loyalty Association (ALA) and endorsed by the Australian Marketing Institute (AMI), the Advanced Loyalty Education Series is designed for Loyalty, marketing, and CX professionals ready to master the future of customer engagement.
These one-day intensive masterclasses blend cutting-edge insights, real-world case studies, and interactive exercises to help you turn advanced theory into practical action.
Led by industry experts from across loyalty, data, and technology, each class equips you with the tools to enhance member engagement and program performance so you can future-proof your loyalty strategy.
Whether you want to harness AI to transform customer interactions, apply behavioural science to boost participation, or link loyalty performance directly to business results, our advanced series gives you the tools and knowledge to make it happen.
You’ll leave with the skills, confidence, and frameworks to drive next-generation loyalty innovation.
✔️ Build specialist expertise in AI, behavioural science, and analytics
✔️ Apply data-driven insights to real-world loyalty challenges
✔️ Strengthen strategic decision-making and communication of impact
Developed with leading industry partners and consultants, this series delivers expert insights and practical tools to future-proof your loyalty strategy.
Private sessions for 5+ attendees are available -contact events@australianloyaltyassociation.com for details.
Course 1 -Program Economics
Learn the crucial steps to building a commercial model for your loyalty program, create compelling business cases, prove positive ROI and incremental value, and explore emerging trends shaping loyalty economics.
Course 2 – Behavioural Science
Understand the science behind nudging customer behaviour, explore the research that drives it, and learn how to turn insights into powerful loyalty strategies that boost engagement, retention, and growth.
Course 3 – Artificial Intelligence
Learn how to apply AI to segmentation, personalisation and automation to make your loyalty program smarter and more efficient.
Each course includes:
Full-day training with leading industry experts
All-day catering
Course materials and case studies
Certificate of completion accredited by the Australian Loyalty Association
All pricing excludes GST and Humanitix booking and payment fees, which are applied at checkout. Prices are in Australian Dollars (AUD).
Private Sessions for 5+ Attendees are available, please contact us at events@australianloyaltyassociation.com
10% discount is available for sponsors and associates of ALA.
For further details, contact Australian Loyalty Association on 03 9681 9429/ 0438 923 300 or events@australianloyaltyassociation.com
If you’re planning to attend more than one course, you can now save with our new 2027 Education Bundles. Choose any two courses and receive 10% off, or enrol in all three advanced courses and save 20%. Simply select your preferred bundle to secure your place.
Important Note: Bundle discounts are designed for individuals completing multiple courses. Each bundle applies to one student only and cannot be shared, transferred, or allocated across multiple attendees. All registrations within a bundle must be issued under the same participant name.
All pricing excludes GST and Humanitix booking and payment fees, which are applied at checkout.
Bundle price: AUD$1,602 per student
You save: AUD$178 (10% off)
(Prices exclude GST + booking fee, which are applied at checkout)
Bundle price: AUD$2,136 per student
You save: AUD$534 (20% off)
(Prices exclude GST + booking fee, which are applied at checkout)
Accredited by the Australian Loyalty Association and the Australian Marketing Institute (AMI)
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