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The ALA 2022 Annual Loyalty Insights Report is the most comprehensive loyalty industry report in Australia. It provides insights into the hearts and minds of consumers using qualitative exploration, social listening and the largest quantitative survey in the market. The report illuminates customer preferences, drivers of engagement, and provides industry benchmarks on key business metrics. It also reveals how consumers feel about emerging trends for engaging customers through mechanisms such as cryptocurrency, NFTs and sustainability.

Receive key insights into the Australian loyalty Landscape

Discover the most effective loyalty program mechanisms

Benchmark your business against industry-specific metrics

Understand emerging trends and generational preferences

…and much more.

Receive insights specific to your brand with an ALA Corporate Brand Membership. Learn more.

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Complete the form below to receive your complimentary copy of the report. By submitting this form, you agree to be added to the ALA member database and to have your personal information processed in accordance with the ALA’s privacy policy, Tryzen’s privacy policy and Shopify’s privacy policy respectively. You may unsubscribe at any time.

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Australian Loyalty Association’s Official Loyalty Consultancy Partner

Ellipsis is ALA’s exclusive loyalty consultancy partner, focused on finding the ROI in your existing or new loyalty program. Drawing on proprietary benchmarks built from 125 million loyalty members across 40 countries.
 
Access trusted expertise from one of the region’s leading specialist loyalty consultancies.

THE ELLIPSIS APPROACH

Find the Hidden Margin
We quantify what your loyalty program is worth today, and how much more it could deliver, using your own customer data and our proprietary benchmarks.
 
Design and Test the Strategy
We build loyalty strategies suited to your business, and stress-test them against your customer data before they ever reach the field.
 
Launch, Scale and Optimise
We help you launch with confidence, scale efficiently, and keep improving performance as your market, customers and competitors move.