Loyalty Group APAC is the parent organisation of the Australian Loyalty Association, New Zealand Loyalty Association, and the South East Asia & India Loyalty Association. Founded in 2012, Loyalty Group APAC is dedicated to advancing the loyalty industry across the Asia-Pacific region. Our purpose is to provide meaningful thought leadership, high-quality education, and valuable networking opportunities for professionals working in customer loyalty throughout Australia, New Zealand, South East Asia and India.
Through industry events, education, research, and industry initiatives, Loyalty Group APAC supports the growth, connection, and professional development of loyalty experts shaping the future of customer engagement.
The Australian Loyalty Association (ALA) was established in 2013 to provide thought leadership, education and networking opportunities to those working in the loyalty industry.
The ALA is suited to anyone who works with or would like to develop a loyalty or customer engagement program. Everyone from CMOs, Loyalty Managers and Marketing Directors through to those who work in Technology, Insights, CRM and Analytics benefit from membership and participation with the ALA.
We have over 4,800 members and 30 sponsors and partners. Our Advisory Board consists of 22 leading loyalty experts from top brands and loyalty services.
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