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Rethinking Reward Systems for The Financial Services

The Financial Services Rewards Challenge Most modern reward systems are based only on the buy aspect of transactions: customers earn points for purchases and redeem them for rewards. This “earn and burn” approach works well for immediate transactions, but what about the financial services industry, where products like savings accounts, loans, and even insurance don’t […]

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Australian Loyalty Association’s Official Loyalty Consultancy Partner

Ellipsis is ALA’s exclusive loyalty consultancy partner, focused on finding the ROI in your existing or new loyalty program. Drawing on proprietary benchmarks built from 125 million loyalty members across 40 countries.
 
Access trusted expertise from one of the region’s leading specialist loyalty consultancies.
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THE ELLIPSIS APPROACH

Find the Hidden Margin
We quantify what your loyalty program is worth today, and how much more it could deliver, using your own customer data and our proprietary benchmarks.
 
Design and Test the Strategy
We build loyalty strategies suited to your business, and stress-test them against your customer data before they ever reach the field.
 
Launch, Scale and Optimise
We help you launch with confidence, scale efficiently, and keep improving performance as your market, customers and competitors move.