Loyalty Industry Latest News & Information

NEWS & CONTENT

Keep up to date with the latest in loyalty from around the world.

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2022-10-04

Michael Smith - Immunising your Loyalty Program Against Fraud

Michael Smith is a co-founder of the Loyalty Security Alliance (LSA) as well as a Board Advisor for Airline Information (Ai Events). Ai Events run con ...

2022-09-20

Antavo’s Global Customer Loyalty Survey 2023 Is Now Open!

Following the success of Antavo’s Global Customer Loyalty Report 2022 — which has been downloaded by over 3,000 industry professionals — Antavo ...

2022-09-20

Alvaro Rodas Fernandez - Introducing the launch of the first airline ‘Green Tier’ from Qantas

Alvaro leads the Sustainability and Wellbeing team for Qantas Loyalty. Over the last 12 months, he has led the development and implementation of the G ...

2022-09-20

Let's Talk Loyalty #275: Gamification Guru Explains Psychological Drivers of Engagement

This exciting episode features the author of a fascinating book called “Actionable Gamification” by Yu-Kai Chou.Yu-kai is one of the earliest pion ...

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October 04, 2022

Dr. Cristina Ziliani – Ethics and Sustainability Research: Analysing 58 programs in 10 countries and 15 industries

Cristina Ziliani, Ph.D is Professor of Marketing at the University of Parma, Italy. She lectures on loyalty management at leading universities and business events around the world, including the US, Japan, UK, France and Spain. She has been the Director of the Osservatorio Fedeltà UniPR (Loyalty Observatory) since 1999, dedicated to research, consulting and education […]

October 04, 2022

Let’s Talk Loyalty #281: Sweatcoin Rewards Walking – Driving Health and Wealth Through Loyalty

Today’s episode showcases a healthtech idea that is taking the world by storm! It sounds too good to be true, but Sweatcoin’s business model is based on rewarding its users simply for walking. The app leverages the power of instant gratification to create consistent behavior change at truly extraordinary scale, and driving longer term health benefits. […]

September 20, 2022

Dr. Dimitrios Salampasis – Applications of Blockchain, Crypto Currencies and NFTs for your Loyalty Program

Dr. Dimitrios Salampasis is the Director, Master of Financial Technologies and Lecturer of FinTech Innovation and Entrepreneurship at the Swinburne School of Business, Law and Entrepreneurship. Dimitrios is a Visiting Professor of FinTech at the University of Québec at Rimouski, Canada, a Blockchain and FinTech Fellow at the Singapore University of Social Sciences, a Visiting […]

September 18, 2022

Antavo Powers New KFC Rewards Arcade Loyalty Programme in the UK and Ireland

The brand-new KFC Rewards Arcade is the latest loyalty programme giving fried chicken fans the chance to win instantly. The programme is powered by Antavo’s Enterprise Loyalty Cloud, providing customers with a personalised, gamified and immersive loyalty experience. The new Rewards Arcade has replaced KFC’s stamp-based collection programme, allowing people to win instantly and more […]

September 06, 2022

Michael Smith of Airline Information discusses loyalty fraud

Michael Smith (Board Advisor, Airline Information) joined us at our 2022 Annual International Loyalty Conference to discuss ‘Immunising your Loyalty Program Against Fraud’. While Michael was unable to participate in a live Q&A during the conference, he has kindly provided answers to seven of our audience’s top-rated questions. Read his answers below. Would you consider […]

September 06, 2022

How Top Sports Clubs Are Getting Loyalty Right

To create a relationship that goes beyond ‘game day’, sports clubs must connect with fans on the right channels at the right time. With data shared from fans directly to their clubs and leagues, known as zero-party data, it’s possible to know what makes fans tick as well as the best ways to engage with […]

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NEWS & CONTENT

FEATURED ARTICLES

Michael Smith - Immunising your Loyalty Program Against Fraud

Antavo’s Global Customer Loyalty Survey 2023 Is Now Open!

Alvaro Rodas Fernandez - Introducing the launch of the first airline ‘Green Tier’ from Qantas

Let's Talk Loyalty #275: Gamification Guru Explains Psychological Drivers of Engagement

LATEST NEWS

SHARE YOUR ARTICLES OF INTEREST

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