Building on the tremendous success of Antavo’s Global Customer Loyalty Report 2024, Antavo has launched this year’s survey in preparation for the Global Customer Loyalty Report 2025. Previous editions have been read by over 50,000 marketers worldwide and cited by Gartner, Forbes, and Sky News. You can access the survey here.
The purpose of this 5-minute survey is to gather insights from customer loyalty professionals across the industry on the present and future landscape of reward programs. The data collected will contribute to the creation of the Global Customer Loyalty Report 2025, which will explore how AI will change loyalty programs and what impact it will have on the teams managing them.
Companies must innovate to engage and retain their customers, and that’s why Antavo’s Global Customer Loyalty Reports are a standout resource, having already been read by 50,000 marketers worldwide. These reports offer a unique perspective providing deep insights into future loyalty trends.
The focus of this year’s survey and the Global Customer Loyalty Report 2025 will be on the promise of AI in loyalty, retailers capturing invisible purchases through receipt scanning, implementing gamification for data collection, point pooling, family accounts, and much more.
The survey is open until September 27, 2024. Participants who complete the survey and share their contact details will receive an exclusive advance copy of the report before its official release in January 2025.
“We’re thrilled to launch this year’s survey as we prepare for the upcoming Global Customer Loyalty Report 2025. Our goal is to gain a deeper understanding of the views of both current and future loyalty program owners as we navigate the ever-evolving rewards landscape. This year’s report aims to be an insightful resource, offering a global perspective on loyalty program trends in today’s dynamic environment.” – Zsuzsa Kecsmar, Chief Strategy Officer and Co-founder, Antavo.
You can access the survey here.
About Antavo
Antavo is the most powerful Loyalty Cloud on the market, offering a scalable, pure-play loyalty technology that is easy to integrate, thanks to robust APIs.
Antavo’s no-code, API-centric platform makes the loyalty program experience fully customizable and empowers loyalty and marketing teams to run their program internally, without IT help. The company invests 60% of its revenue into its product and issues quarterly product releases.
Antavo is a pure-play loyalty technology vendor recognized by Forrester, Gartner, Loyalty360, and is the preferred choice for loyalty consultants, agencies, and system integrators all over the world. Antavo empowers clients like KFC, C&A, Benefit Cosmetics, Scandic, La Cage, Kathmandu, Luisaviaroma and BrewDog, as well as global businesses in the travel, pharma and fashion industries. For more information, visit antavo.com.