Changi Airport Group (CAG) has revamped its loyalty program, Changi Rewards, with the introduction of a new membership tier, ‘Monarch,’ as well as free parking and birthday vouchers.
Monarch members are treated to a 4% rebate on their spending, in the form of eight times the amount of Changi Rewards points earned by Changi Rewards’ Member tier, without any points cap.
A by-invite only membership tier, Monarch members must attain a qualifying spend of $25,000 across 12 months at Changi Airport, iShopChangi, or Jewel Changi Airport (Jewel), amongst other criteria.
Moreover, Gold and Platinum members now can receive $20 and $40 worth of Changi e-Voucher Flexi, respectively, on the first of their birthday month. These vouchers can be used at any participating outlet at Changi Airport’s terminals and Jewel.
Gold members can now have one hour of free parking daily, with no minimum spend. If Changi Rewards members spend $60 at Terminals 1 to 4 or $80 at Jewel, they can redeem two hours of free parking.
Meanwhile, Platinum members can enjoy a maximum of four hours of free parking, building on the two hours of free parking they are entitled to without spending.
Along with GST-absorbed shopping at participating outlets in the public areas of Changi Airport’s terminals, members can earn double reward points for both the Changi Rewards and CapitaStar programs when shopping at Jewel and receive exclusive invitations to special events and experiences.
Furthermore, a 12-month rolling expiry now applies to all membership tiers.
This article was originally published by Singapore Business Review on 1st October 2024. View original.
Photo by shawnanggg on Unsplash.
