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Quick Insights: 90 Seconds with OpenSparkz’s  Co-Founder & CEO, Debra Taylor

“Payment Embedded Loyalty” (PEL) is a term increasingly mentioned among people in the loyalty industry. What does it actually mean, and how has OpenSparkz helped make the concept a reality? In its simplest form, PEL empowers Merchants and Loyalty Program Operators (LPOs) with the technology to accurately reward and notify customers at the point of […]